Atari Extends Resort Partnership with ICICB Team to extra International locations in Europe and Africa, and Asia Paris Inventory Exchange:ATA

Atari Extends Hotel Partnership with ICICB Group to far more International locations in Europe and Africa, and Asia

These Atari lodges will settle for the Atari Token for particular products and services, like loyalty systems and special VIP expériences

Paris, March 22, 2021 – Atari®, a planet-large known producer in the industry of client brand names and interactive leisure goods, announced today that it has extended its partnership with ICICB Team for the enhancement of Atari branded inns. ICICB Group is a multinational holding group, with diversified portfolio, which has presence in the bulk of key markets around the environment. The extended settlement incorporates new countries in Europe in Africa. It also contains international locations in Asia, these as Australia, New Zealand, Hong Kong and Singapore. This agreement with ICICB Team is in addition to the licensing settlement with ICICB Team introduced in March 2021 and to the licensing agreement of January 2020 entered into with GSD Team and masking 8 towns in the United states of america.

Underneath the provisions of the prolonged agreement with ICICB Group, Atari is entitled to 5% of the revenues created from the accommodations. In addition, Atari is entitled to receiving an amount of US$3. million, in the type of a non-refundable progress payment and consulting service fees. This is in addition to the US$.5 million to be been given underneath the preliminary settlement with ICICB.

These Atari Hotels will also take the Atari Token (ATRI) for use inside the premises, which includes loyalty plans and exceptional VIP experiences. The facts will be revealed as the pre-marketing and advertising opens for each location.   

ICICB Group specializes in bringing forth ground breaking solutions and assignments, although focusing on the transformation of the electronic entire world. The Team, by employing practical content material and state-of-the-artwork technological know-how, is lively in many sectors that incorporate, between some others, electronic banking, crypto trading and finance, commercial serious estate, stability, and luxurious goods. ICICB Group is devoted to present ground breaking products and solutions and providers that leverage Artificial Intelligence, by concluding partnerships with some of the world’s most recognized firms.

Atari lodges will be developed in accordance with the most recent tendencies in hospitality field. With refined style and contemporary twists, the common regions will immerse people into the movie video game universe and the Atari brand. The lodges will characteristic Atari gaming playgrounds, several operate rooms, co-doing the job parts, great places to eat and bars, a bakery, a film theater, as well as a health club. The layout of Atari lodges targets equally, people who vacation for business and those people who seek remember to and entertainment, by offering an all-in-1 luxurious and entertaining working experience.

Atari reserves the legal rights for the enhancement of related hotels in other international locations.


On the summary of the licensing arrangement involving Atari and ICICB Group, there are particular aspects that keep on being inherently unsure. These include things like, among the other folks, the realization of designs, the operational spending plan, as effectively as the plan relating to finances. The non-realization of these assumptions may have an impact on their overall worth.

About Atari:

Atari, an affiliated enterprise of Atari SA and its subsidiaries, constitutes a worldwide entity concentrating in featuring interactive amusement and multiplatform licensing products. Atari was founded in 1972 and given that then, the enterprise types a foremost innovation-pushed manufacturer in the environment of video clip games. The company’s portfolio consists of the ownership and management of a lot more than 200 video games and franchises. Some of the most recognized titles are Asteroids®, Centipede®, Missile Command® and Pong®. Atari tends to make also available appealing on the net game titles for smartphones, tables, and other suitable gadgets with its point out-of-the-artwork portfolio and jobs. The company is accountable for the progress and distribution of interactive enjoyment gaming consoles by protecting partnerships with some of the world’s most highly regarded companies, such as Microsoft, Sony, and Nintendo. Atari makes use of its model and franchises by offering licensing agreements in other industries, such as media, derivative products and solutions, and publishing. For extra data, visit and Atari shares are stated in France on Euronext Paris (Compartment C, ISIN Code FR0010478248, Ticker ATA), in Sweden on Nasdaq To start with North Development Market place as Swedish Depositary Receipts (ISIN Code SE0012481232, Ticker ATA SDB) and are suitable for the Nasdaq Global method in the United States (OTC – Ticker PONGF).

©2021 Atari Interactive, Inc.  Atari and the Atari emblem are registered trademarks owned by Atari Interactive, Inc.  All person Atari match names and logos are trademarks or registered logos of Atari Interactive, Inc. or its affiliates. 

About ICICB:

ICICB is a keeping organization, with a diversified portfolio, that was started in an energy to exceed the regular idea of traditional management. In carrying out so, ICICB Team seeks to use the essential concepts of leadership in an evolving course of action of digital transformation. An significant element contributing to these kinds of transformation is that ICICB stresses the significance of transforming the system and offers the vital usually means for its continuance or completion. ICICB Group retains a crucial role in inspiring, motivating, setting up, and directing the even further progression of its constituent corporations, company entities, and foremost industry experts in respective areas.

The Group maintains partnerships aiming the electronic company transformation. By masking a huge range of potentials, ranging from method drafting and preparing to supervision of technical factors, ICICB Team holds a very long tradition in building progressive corporations and submitting proposals that showcase an intensive total of professionalism willingness, and capacity to widen new horizons. Financial commitment-wise, ICICB Group maintains a prolonged-phrase outlook and strategically targets natural development through acquisitions in fields in which the management demonstrates notable experience and practical experience. The Group’s approach permits for the utilization of optimum flexibility in conditions of funding and expense determination procedures.


Atari – Philippe Mularski, CFO                                                         Calyptus – Marie Calleux
Tel +33 1 83 64 61 57 – [email protected]                                   Tel + 33 1 53 65 68 68 – [email protected]

Redeye AB (Qualified Adviser) – Catharina Prämhall
Tel: +46 8 121 576 90 – [email protected]

This is facts that Atari SA. is obliged to make general public pursuant to the EU Marketplace Abuse Regulation. The information was submitted for publication, by means of the agency of the get hold of individuals established out higher than, on March 22th, 2020 at 8:00am CET.

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